It is essential to reduce the costs
Structural frame evaluating an action via the adjective 'essential'.
For the startup to survive, it is essential to reduce the costs from the start.
—How did they become profitable? —It was essential to reduce unnecessary costs as soon as possible.
The investor demands that it is essential to reduce the costs before receiving more funding.
For the startup to survive, it is essential to reduce the costs from the start.
—How did they become profitable? —It was essential to reduce unnecessary costs as soon as possible.
The investor demands that it is essential to reduce the costs before receiving more funding.